City of Columbia Appoints SCRLA’s Lenza Jolley to Main Street District's Board of Directors

COLUMBIA, S.C. – The South Carolina Restaurant and Lodging Association (SCRLA) is pleased to announce that Lenza Jolley, Vice President of Membership and Development, has been appointed by the City of Columbia Council to the Board of Directors for the Main Street District.

In this role, Jolley joins community and business leaders in guiding strategic initiatives aimed at driving growth, vitality, and economic development within Columbia's downtown business district.

Jolley brings more than 14 years of communications, marketing, and leadership experience across the hospitality, insurance, and nonprofit sectors. At the SCRLA, she directs member engagement, strategic partnerships, and statewide communications strategies.

“I am deeply honored to be appointed by City Council to serve on the Main Street District Board,” said Jolley. “Downtown Columbia’s hospitality, retail, and commercial sectors are fundamental to the city’s culture and economic health. I look forward to working alongside their leadership to support a thriving, welcoming, and vibrant city center.”

The Main Street District is a collection of historic buildings filled with new ideas, lively entertainment, and unexpected culinary experiences. It sits amidst a backdrop of business and government, perfectly mixed with public art and music that fills the streets. With a creative energy that’s tangible, it’s the heart of the capital city.

This appointment strengthens the connection between local downtown initiatives and the statewide hospitality and tourism industry represented by the SCRLA.